25 Best Viral TikTok Beauty Products Gifts 2022 You Need To Buy Now – ELLE

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Putting our TikTok obsession to good use.
Have you ever said, “So I read an article…” but really, you just watched a 30-second TikTok about it? Well when it comes to beauty products, you don’t need to pretend. TikTok has been the go-to place to find new products or to rediscover tried-and-trues. Whether it’s a glittery lip gloss or an eyeliner that just won’t stay in stock, this Holiday season we’re gifting viral beauty products.
Whether you’re searching for a gift for your best friend a mom-to-be, or you just want to take advantage of some great Black Friday beauty deals, these viral beauty products have been tested, reviewed, and loved by thousands–if not millions–of people online. Now is the time to make some purchases for the loved ones in your life (or to gift to yourself–you deserve it!) Here, find the 25 best viral beauty gifts to shop this Holiday season.
This lip oil has a hold on all of us, and for the first time in a long time, almost every single shade is in stock. Get it now while you can. Has it sold out already? Then treat yourself to a dupe!
The Dyson Airwrap is a gift anyone would sell their soul to own. The 2.0 version is the gift of the season, and so far, it’s still in stock. But we all know that can’t last.
Is that the Soft Pinch Liquid Blush on your cheeks, or has the winter air just made you turn bright pink? Either way, we love to see it.
Move over wallflowers. This lip gloss packs on the glitter for a reflective pout. If we’re not entering 2023 with a mouth you can see from space…I’m not interested.
After all the work we put into our makeup, we want it to last. This grippy primer is hardly new, but somehow everyone just discovered exactly how necessary it is in your routine.
This is one of those products you need to see to believe. If you have a spare five minutes, type the name of this product into your TikTok. The shine, the intensity, the pigment–we’re obsessed.
Flyaways? Frizz? Nothing irks me more than a sleek bun that’s been interrupted by untamed hair. This wax stick makes it easy to slick down your hair for a Bella Hadid-esque updo.
If there’s a perfume that’s universally loved, it’s Glossier You. What does it smell like? There’s a hint of pepper and a sprinkling of iris, but mostly…it smells like you but better.
What is there to say about a foundation that everyone is already obsessed with? There are 51 shades, it’s created by Lady Gaga, and it will make your skin look and feel stunning.
Viral skincare deserves a special place on the shelf because everyone’s skin is so different. A viral acne-healing product? Add to cart. This spot treatment deserves all the love it’s getting.
Whether you’re an Ariana Grande fan or just a lover of warm, sweet perfumes, this scent has fans from every walk of life. With notes of lavender and coconut, it’s a youthful, fun perfume for every day.
Attention, attention! Calling a meeting for lipstick smudgers everywhere. This lip liner will. not. move. On one end is a matte liner, and on the other is a setter which makes the liner un-budgeable.
We’re all obsessed with the Charlotte Tilbury Flawless Filter, but it’s sold out everywhere, all the time. This e.l.f. product is a near-identical dupe–for half the price.
Consider this product a filter in a bottle. Gone are the days of blurring out pores on an app–this product does it for you. With a foundation and powder in one, you can’t beat this combo.
It turns out glossy, smooth hair isn’t out of reach after all. This spray will make it easy to blow out even curly hair. The trick is to use it alone, instead of pairing it with additional products.
You can cancel that appointment to surgically remove your pores now that this product is on your radar. If you’ve ever wanted super smooth, matte skin, try out this balm powder.
This blush is like the grown-up version of a mood ring. In the bottle, this oil looks clear, but it meshes with your skin’s pH and transforms into a customized, hydrating liquid blush.
Salicylic acid is a necessary ingredient to include in your skincare routine if you have oily or acne-prone skin. This cleanser uses salicylic acid to gently–but effectively–detox the skin.
Dewy girls, please meet your new favorite foundation. If you want a hint of coverage, plenty of hydration, and to enter a hot debate on TikTok, test out this product.
If your mascara goals include making your lashes touch your brows, this product can get it done. The wand is super flexible and helps lengthen, separate, and curl lashes.
Damaged, broken hair needs a BFF, and this is it. If your hair has been bleached or hurt by hot tools, wash well, skip conditioner, and apply this mask out of the shower. The results are instant.
Dior is committed to keeping us looking subtle, cute, and natural. This color might seem too potent but on the cheeks it’s sheer and blurring. The perfect pink blush doesn’t exis–
No skincare routine is complete without a gentle, pore-refining liquid exfoliant. This salicylic acid toner reduces blackheads and unwanted oil, without stripping the skin.
Is it a bronzer? A foundation? A highlighter? Whatever you want to call it, the results are clear: this balm gives the skin a boost of radiance to look super healthy and gorgeous.
Why buy two eyeliners when you can get both in a single product? This is a gel and liquid eyeliner, so you can create every graphic or smudgy smokey eye you want.


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